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The Rise And Fall Of Sell Hack: Cracking LinkedIn’s Code

This week, the world’s LinkedIn users saw the quick rise, and even quicker fall, of an app for the world’s largest professional network called Sell Hack. Upon its release, the browser extension was immediately controversial. How Did Sell Hack Work? After installation,...
Linkedin for networking and marketing

Linkedin: The Future Of Digital Marketing?

Digital marketers love to make pronouncements, announcing the state of the industry and where it may be headed. Big pronouncements, little pronouncements, pronouncements shouted from rooftops, pronouncements tweeted from the living room. Digital Marketing: Voices From The Past...
LinkedIn, a powerful tool for SEO

LinkedIn For Search Engine Optimization 101

Google recognizes LinkedIn as an internet authority, which means that a well-optimized profile or company page can do really well in Google’s SERPs. In this article, I’ll cover quick, essential steps to make your LinkedIn page a rankings superstar! Definite Dos For...
LInkedIn Usage Report

Is My Sales Team Using LinkedIn? The LinkedIn Usage Report

Over the last few months, we have engaged with sales teams in New York City for LinkedIn training. In the prospecting phase, we encountered what has become a common concern of business owners. “If I invest in this program, will my sales people actually use it?” This...